Center for Success, Devils Lake, N.D., provides outpatient and continuous care services for clients of any age, as well as residential transitional living services for teens and young adults who have completed an alcohol or drug addiction treatment program. Its programs are built on years of experience in helping people move beyond their addictions in positive, empowering ways. As a new not-for-profit, Center for Success needed a strong brand identity and assistance in focusing its messaging for a variety of audiences and stakeholders. FredComm helped develop the organization’s identity, positioning and corporate materials.
Tools: Positioning Statement, Visual Identity, Messaging Framework, Brochures, Website
FredComm Roles: Brand Positioning, Concepting, Copywriting